Research, Surveys, Reports, Projects, Analysis, Comparative Study, Facts-Inferences....

.....& much more uncreative, boring stuff.

#mohitness #mohit_trendster

Tuesday, November 29, 2011

A New Approach to Microfinance Biogas in India (eBook)

My fourth ebook. First Non-fiction work. 


This Power-Point presentation (now text) is part of my Marketing project “Potential, Feasibility & Microfinance of Biogas : Rural India”. My MBA (Energy Trading), University of Petroleum & Energy Studies, group members (Abhishek Ray, Vanya Narain, Vivek Chaudhary) covered various other aspects related to Biogas which are not included in this book. Focus is on innovative use of Microfinance to increase the feasibility of Biogas in India. Which is such an old concept & yet not applied with success in India.

This project is based on my observations on our 2 surveys (First on 18 Families & second on 136 families in Dehradun City). To entertain you I will start with two Print-‘Multimedia’ Ads (Biogas AKA Gobar Gas) which I ‘performed’ after the presentation.

Book Link -

A New Approach to Microfinance Biogas in India

Also available on Myebook, Smashwords, etc. 

Friday, November 11, 2011

Steamo (Print Media Ad Concept)

                                                      Steamo!

This ad for a contest in "Uurja 2011". Again feasibility of the idea takes a backseat. How's this ad?  

Thursday, November 10, 2011

Bio Cycle (Print Media Ad Concept)

                                                   Bio Cycle
 
                                  Why Eco-friendly?
                         When you can be Eco-Trendy! 



Bio Cycle, a revolutionary product which makes your transport cheap & eco-friendly…oops eco-trendy! 5 or 10 Kilograms cylinder of Biogas (available in Bio Cycle outlets & Petrol Stations) propels the motor through which Bio Cycle attains the speed up to 35 Kilometers/Hour. A 10 Kg cylinder gives you 140-180 Km ride & costs Rs. 99 Only.


So, Play your part to save the environment,
Without losing the excitement!


Talk to our executive now.
Mohit Sharma (MBA – Energy Trading, Semester 1)
+91 9670761409

----------------------------------------------------------------------------------

My entry for Print Media Ad Concept Contest for my College fest, Uurja 2011. *Formatting is different*